WHAT ARE THE ROADBLOCKS FOR WIDE-SCALE DEPLOYMENT OF AUTONOMOUS VEHICLES?
Self-driving automobiles mark an overwhelming cross-industrial challenge. A lot more of computerized intelligence is needed for autonomous vehicles. There are two approaches: incumbent vehicle manufacturers bet on ADAS evolution. ADAS features are regarded as foundational for ADS. Large multi-national ICT corporations aim to leapfrog autonomous driving with ICT-oriented novel vehicle architectures as foundation.
There is a lot of uncertainty in the emerging cross-industrial ecosystem for autonomous vehicles. Different technological choices allow a diversity of business opportunities under globally fragmented continuously evolving regulatory regimes. In this environment broad standards-related collaborations are crucial to narrow down complexity and single out viable development and deployment paths.
How can standardization facilitate and accelerate the journey from pre-deployment development and testing to small-scale deployments restricted to some operational design domains and finally to wide-scale deployment? What are the barriers to overcome? What needs to be solved to enter the new era of autonomous vehicles soon?
The webinar will help to identify the regional status in CN/US/EU on autonomous driving and will identify major roadblocks and ways to remove them. It will shed light on challenges and open questions including, but not limited to, the following:
- Enabling technologies for sensing, perceiving, planning, and controlling of autonomous vehicles? Are these technologies mature? Are they ready for implementation in mass products?
- Customer perspective, e.g., acceptance of the public in terms of safety and cyber fears as well as the willingness to pay for the functionality against fun to drive.
- What about regulation? Are the regions ready? Should regulators come up with guidance only or mandatory requirements?
- Roadblocks out of China point of view - Bolin Zhou (CATARC)
- Roadblocks out of USA point of view - Jack Weast (Intel-Mobileye)
- Roadblocks out of EU point of view - Philip Schreiner (THE AUTONOMOUS)
- Roadblocks out of a global OEM point of view - Simon Fürst (BMW)
Key industry leaders from Europe, the United States, and Asia will share their views. The panel discussion with the audience will open up opportunities for attendees to debate the tech, business, and regulatory challenges while figuring out how standards-related activities can help to monetize technologies and to shape markets in order to facilitate the large-scale deployment of autonomous vehicles and to facilitate the commercialization of new technologies. Researchers are encouraged to comment on latest research results, and innovators to come up with new ideas and novel approaches.
Who Should Participate
- Vehicle manufacturers and automotive suppliers
- Autonomous vehicle developers
- Software and internet companies
- Semiconductor firms
- Telecom operators
- Road operators
- Mobility service providers
- Transportation infrastructure stakeholders
- Industry alliances
- Research institutions
- Start-ups and scale-ups